Deep Orange 5 Newscast and Unveiling Ceremony

Students at the Clemson University International Center for Automotive Research (CU-ICAR) unveiled its newest concept vehicle, sponsored by General Motors, at the GM Renaissance Center in Detroit, Michigan. “Deep Orange 5 is about creating a better value proposition for young adults that have little money to spare, less interest in vehicle ownership than previous generations, yet need a personal mobility solution that aligns with their complex lifestyle,” said Paul Venhovens, BMW Endowed Chair in Automotive Systems Integration in the department of automotive engineering at CU-ICAR and leads the Deep Orange program. “The vehicle was designed by Art Center College of Design, and engineered by automotive engineering graduate students with the characteristics of an urban lifestyle put first and foremost.”